Before we talk about mailing boxes, called either packing or shipping boxes, we should think about the utilities of good packaging and how they can enhance the brand value and garner improved customer experience for the products being shipped.
The purpose of packaging is to protect the products/contents packed from any damage during transport, handling and storage.
Now one would wonder what exactly a Mailing box is?
A mailing box is a paperboard packaging designed to ship products. It is easy to assemble and may require adhesive tape for securing as some boxes comes with interlocking flaps and wings. Its double sidewalls make it durable and more resistant to transit damages than other types of paperboard packaging; it can be re-used repeatedly.
One of the most critical aspects of business online or offline is ensuring that the products reach the customers without damage. Getting the products safely in proper shipping boxes to customers helps reduce return requests, which in turn helps with cutting costs and increasing business profits, so also choosing the right type and size of shipping boxes and packing boxes.
With the increase in online shopping, it’s not unusual for consumers to get several packages in a day. So how can you make sure yours’ stands out?
The answer is ‘easy packaging with mailing boxes’, and to put a cherry on top of the cake to say so; branding or customizing your mailing boxes with your logo to make a positive impact on your customers.
Packing boxes are an excellent option for companies that sell their products online, especially when customers can order anything literally over the internet. Packing boxes have double-sided walls to protect the products from transit damages, heat, light, humidity, external punctures, etc. They are ideal lightweight, handy and sturdy, making it easier to facilitate their transport. They can be quickly shipped in a truck, onboard, and even on an airplane. The lightweight mailing boxes are easy to handle and move during packaging, loading, and unloading. The best feature is that you can customize mailing boxes according to various shapes and sizes.
Mailing boxes are great for presenting materials to clients as they add value and quality to the package being delivered by giving you advertising opportunities. A well-designed customized mailing box will allow you to communicate with the target customers at every stage of the shipping process with its visibility. It is said that as your product is travelling, your company logo is also travelling. By the time it reaches the final destination, it may have passed through numerous people, which will help your company gain more popularity and brand recall.
When an order is packed and sent to the customer, it’s got to survive the journey and arrive at the customer’s door intact. Nowadays, the unboxing moment is critical to the customer’s experience that they even film such things. So if someone makes an unboxing video of one of your packages, your product will be the star, with the packaging you ship it in being its medium. Good packaging may only catch your customer’s attention for a moment, but it will leave lasting impressions.
Look for your suitable mailing box!
For more information on product packaging, read our blog on 5 E-Commerce product packaging tips and mistakes to avoid.